In corporate design booklets are a standard tool for promotion and advertising. They are tiny books or magazines which lay around in conference halls, offices and waiting rooms. Sometimes they contain an annual report of the company or for Church, Birthday, Wedding Anniversary and Funeral. They may contain a calendar or some poster inside. In either case, booklets serve advertising purposes and since they are usually short (max. 25-56 pages) they need to look good and be informative in order to focus users’ attention and effectively convey the message.